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For further information or to interview LinkMe CEO Campbell Sallabank, please contact:

Dina Pyrlis at Marks Communications

(02) 9775 7000 or email

Gen Y fever hits the job market in 2008

Survey proves all ages have ditched career loyalty

“Job loyalty is out the window for Aussies of all ages as the Generation Y ethos of quick money, quick success and fast promotion spreads across the Aussie workplace,” says Campbell Sallabank CEO of leading career building and networking site Linkme.com.au on the back of results from a just released survey of Australian workers.

“Mature workers and those on higher incomes were once regarded as loyal employees relied upon to maintain the backbone of a company. However our survey of Australians who value career networking reveals 82 per cent of workers in the 41- 55 year age range and 80 per cent of those in the $80,000 to $99,000 salary range are seeking new employment for personal reasons. This blows the perception wealthy and mature workers being loyal right out of the water”, Sallabank added.

Low unemployment rates, a general shortage of skilled workers and the mining boom continue to drive wages and job opportunity up, making it an employee’s market where perspective workers can afford to be selective and demanding.

“Gen Y has long been recognised for their job hopping ways and little concern for employer’s interests as they ruthlessly climb to the top of the corporate ladder. Now more mature workers appear to be adopting the ‘me too’ attitude as they join the bandwagon of career success instead of job loyalty.”

The online survey of 1225 people reveals the need for a challenge as the main reason for seeking a new job. Career progression desires, need for change, interest in exploring a different industry and increased incomes are also common explanations for wanting to move on.

“The holiday season is always a reflection time for people with regards to their career but given the high percentage of older workers and those on high incomes who highlight their desire to find a new job, there is more than just New Year resolutions at play this time,” Sallabank concluded.